Growing cross-team efficiency and culture with button

Yes, you read that right. Read how I used a simple button to make internal winnings, mainly for design and engineering team.

2

across-team culture allies gained

4

major DS updates shipped

Fast%

hotfix delivery speed increase

3:1

WCAG 2.2 level AA contrast ratio

Efficiency was at stake

Our engineers were unsure about which button to use for their hotfix.

The design debt, created by let's-just-ship-it via sonic-speed scaling in the past, was finally too big to ignore.

This was most true when the engineering team kept expanding and speed still mattered to keep our product competitive.

UI Engineer

Why is this [button] different from others? How do we know which button to use?

Primary

Copy Url

Copy URL

Copy URL

Copy URL

We also had one for high-contrast background...

Copy URL

Secondary

Cancel

Cancel

Cancel

Cancel

Cancel

01

Role

Product Designer (75% ownership)

02

Team

PD, PM, Management, Sales, UI Engineers

03

Timeline

1 month

04

Outcome

Increased hotfix delivery speed and independency, cross-team synergy, new cross-team culture

05

Challenge

Balancing both modern visual and conventional approach

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